Alice down the rabbit hole

Alice down the rabbit hole is specialized in involving consumers/citizens in the research and product development process of companies and research organisations. Co-creation, starting from design thinking, is our main expertise, but we can give a voice to your market and end-users in a plenitude of ways, ranging from qualitative to quantitative approaches. All this to get companies and/or researchers out of their tunnel vision and to ensure that the developed products and services are aligned with the needs of the end-users. 

In addition we have a broad expertise in setting up and deploying participatory processes with various actors. Guiding transformation processes is also part of our expertise.